Privacy Policy
Last updated on: 25.02.2025
We place great importance on ensuring that the handling of personal data is transparent. This privacy policy provides information on which personal data we collect, for what purpose, and to whom we may share it. To ensure high transparency, this privacy policy is regularly reviewed and updated.
1. The services we use
- Google Ads
- Google Analytics
- Google Customer Reviews
- Google My Business
- WhatsApp Business Chat
- Font Awesome
- Google Cloud CDN
- Google Fonts API
- WordPress
- Google reCaptcha
2. Contact information
If you have any questions or concerns regarding the protection of your data by us, you can contact us at any time via email at info@schicker-automobile.ch. The entity responsible for data processing through this website is:
Schicker Automobile AG
Talacherstrasse 5
6340 Baar
Switzerland
Data protection officer:
Emirhan Yilmaz
info@schicker-automobile.ch
+41 78 302 49 46
3. General principles
3.1 What data do we collect from you and from whom do we receive this data?
In erster Linie bearbeiten wir Personendaten, die Sie uns übermitteln oder die wir beim Betrieb unserer Website sammeln. Unter Umständen erhalten wir Personendaten über Sie auch von Dritten. Das können folgende Kategorien sein:
- Personal data (name, address, date of birth, etc.);
- Contact details (mobile number, email address, etc.);
- Financial data (e.g., account details);
- Online identifiers (e.g., cookie ID, IP addresses);
- Location and traffic data;
- Audio and image recordings;
- Particularly sensitive data (e.g., biometric data or information about your health).
3.2 Under what conditions do we process your data?
We handle your data confidentially and in accordance with the purposes defined in this privacy policy. We ensure transparent and proportionate processing.
If, in exceptional cases, we are unable to adhere to these principles, data processing may still be lawful if there is a justification. Possible justifications include:
- Your consent;
- The performance of a contract or pre-contractual measures;
- Our legitimate interests, provided that your interests do not prevail.
3.3 How can you withdraw your consent?
If you have given us consent to process your personal data for specific purposes, we will process your data within the scope of this consent, unless we have another legal basis for processing.
You have the right to withdraw your consent at any time by sending an email to the address provided in the imprint. Data processing that has already taken place is not affected by this.
3.4 In which cases can we share your data with third parties?
a. Principle
We may be required to use third-party services or services from affiliated companies and entrust them with the processing of your data (so-called data processors). Categories of recipients include, in particular:
- Accounting, fiduciary, and auditing companies;
- Consulting companies (legal advice, tax, etc.);
- IT service providers (web hosting, support, cloud services, website design, etc.);
- Payment service providers;
- Providers of tracking, conversion, and advertising services.
We ensure that these third parties and our affiliated companies comply with data protection requirements and handle your personal data confidentially.
In some cases, we may be required to disclose your personal data to authorities.
b. Visiting our social media channels
We may have embedded links to our social media channels on our website. This is typically indicated by corresponding icons. By clicking on the icons, you will be redirected to our social media channels.
In this case, the social media providers will be informed that you have accessed their platform from our website. The social media providers may use the data collected in this manner for their own purposes. We would like to point out that we have no knowledge of the content of the transmitted data or how it is used by the operators.
c. Disclosure to foreign countries
Unter Umständen kann es im Rahmen der Auftragsbearbeitung zu Übermittlung Ihrer personenbezogenen Daten an Unternehmen im Ausland kommen. Diese Unternehmen sind im gleichen Umfang zum Datenschutz verpflichtet, wie wir selbst. Die Übermittlung kann weltweit stattfinden.
If the level of data protection does not match that of Switzerland, we will conduct a prior risk assessment and contractually ensure that the same level of protection as in Switzerland is guaranteed (e.g., using the EU Commission's new standard contractual clauses or other legally required measures). If our risk assessment is negative, we will take additional technical measures to protect your data. You can access the EU Commission's standard contractual clauses at the following link: https://commission.europa.eu/publications/standard-contractual-clauses-controllers-and-processors-eueea_de
3.5 How long do we retain your data?
We store personal data only as long as necessary to fulfill the specific purposes for which the data was collected.
Data that we store during your visit to our website will be retained for twelve months. An exception applies to analytics and tracking data, which may be stored for a longer period.
We retain contract data for a longer period because we are legally obligated to do so. Specifically, we must retain business communications, concluded contracts, and booking records for up to 10 years. If we no longer need such data to perform services for you, the data will be locked, and we will only use it for invoicing and tax purposes.
3.6 How do we protect your data?
We will store your data securely and take all reasonable measures to protect it from loss, access, misuse, or alteration.
Our contractors and employees who have access to your data are required to comply with data protection regulations. In some cases, it may be necessary for us to forward your inquiries to affiliated companies. Even in these cases, your data will be treated confidentially.
On our website, we use the SSL (Secure Socket Layer) protocol in conjunction with the highest encryption level supported by your browser.
3.7 What rights do you have?
a. Right to access
You can request information at any time about the data we have stored about you. We ask that you send your request for information along with proof of identity to info@schicker-automobile.ch.
You also have the right to receive your data in a common file format if we process your data automatically, and if:
- You have given your consent for the processing of this data; or
- You have provided data in connection with the conclusion or execution of a contract.
We may limit or refuse the disclosure of information or data if it conflicts with our legal obligations, legitimate own or public interests, or the interests of a third party.
The processing of your request is subject to the legal processing period of 30 days. However, we may extend this period due to high request volumes, legal or technical reasons, or if we require further information from you. You will be informed in a timely manner, at least in writing, about the extension of the deadline.
b. Deletion and correction
You have the right to request the deletion or correction of your data at any time. We may reject the request if legal provisions require us to retain the data for a longer period or unchanged, or if a legitimate basis contradicts your request.
Please note that exercising your rights may, in some cases, conflict with contractual agreements and could have corresponding effects on the execution of the contract (e.g., early contract termination or cost implications).
c. Legal recourse
If you are affected by the processing of personal data, you have the right to enforce your rights in court or file a complaint with the relevant supervisory authority. The competent supervisory authority in Switzerland is the Federal Data Protection and Information Commissioner: [https://www.edoeb.admin.ch](https://www.edoeb.admin.ch).
3.8 Changes to the privacy policy
We may update this privacy policy at any time. The changes will be published on [https://schicker-automobile.ch/](https://schicker-automobile.ch/), and you will not be separately informed about them.
4. Individual data processing activities
4.1 Providing the website and creating log files
What information do we collect and how do we use it?
By visiting https://schicker-automobile.ch/, certain data is automatically stored on our servers or on servers of services and products we use and/or have installed, for purposes such as system administration, statistical analysis, backup, or tracking. This includes:
- the name of your Internet service provider;
- your IP address (if applicable);
- the version of your browser software;
- the operating system of the computer used to access the URL;
- the date and time of access;
- the website from which you visit the URL;
- the search terms you used to find the URL.
Why are we allowed to process this data?
This data cannot be attributed to a specific person, and there is no merging of this data with other data sources. The storage of log files is carried out to ensure the functionality of the website and to guarantee the security of our IT systems. This constitutes our legitimate interest.
How can you prevent data collection?
The data is only stored for as long as necessary to achieve the purpose for which it was collected. Accordingly, the data is deleted after each session ends. The storage of log files is essential for the operation of the website, so you have no option to object to it.
4.2 Google Ads
We use the service Google Ads on our website, an online advertising service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter referred to as 'Google'). Google Ads allows us to place advertisements in Google search results and on the Google advertising network.
4.3 Google Analytics
We use Google Analytics on our website, a web analytics service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; 'Google'). Google Analytics uses so-called 'cookies,' text files that are stored on your computer and enable an analysis of your use of the website.
The information generated by the cookie about your use of this website is usually transmitted to and stored on a Google server in the United States. However, if IP anonymization is activated on this website, your IP address will be truncated by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area beforehand. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there.
On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website and internet usage to the website operator.
The IP address transmitted by your browser as part of Google Analytics will not be merged with other data from Google.
You can prevent the storage of cookies by adjusting the settings of your browser software accordingly; however, we would like to point out that in this case, you may not be able to use all the functions of this website to their full extent. Additionally, you can prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) by Google, as well as the processing of this data by Google, by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout.
4.4 Google Customer Reviews
We use the service Google Customer Reviews on our website, offered by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; 'Google'). Google Customer Reviews allows our customers to provide feedback about their shopping experiences with us and helps us improve our service quality and customer experience.
After a purchase on our website, you may be invited to participate in a survey by Google Customer Reviews. If you choose to participate, Google will provide you with a survey where you can rate your experience with us. The information you provide will be processed and aggregated by Google to give us an overall picture of customer satisfaction.
When using Google Customer Reviews, data, including your IP address, the date and time of the survey, and your ratings, are transmitted to Google and stored on Google's servers. These servers may be located in the USA or other countries.
If you do not wish to participate in Google Customer Reviews, you can simply ignore or decline the survey invitation.
Further information about Google's data collection and privacy practices regarding Google Customer Reviews can be found in Google's privacy policy at https://www.google.de/intl/de/policies/privacy/ and in the specific information about Google Customer Reviews.
4.5 Google My Business
On our website, we use features of Google My Business, a service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; 'Google'). Google My Business allows businesses to manage their presence on Google, including Google Search and Google Maps, and to interact with customers.
By visiting our website or interacting with our Google My Business listing, such as leaving reviews or asking questions, data, particularly your IP address and the content of your interactions, is transmitted to Google and stored on Google's servers. These servers may be located in the USA or other countries.
Google uses this information to provide the services of Google My Business, facilitate user interactions with businesses, and to provide us with reports and analyses about the interactions and performance of our business listing.
4.6 WhatsApp Business Chat
For direct communication, we offer you the option to contact us via 'WhatsApp Business Chat.' This service is provided by WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland, a subsidiary of Meta Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.
If you contact us via WhatsApp Business Chat, your mobile phone number and the content of your message, as well as any additional data you provide, will be transmitted to WhatsApp and processed there. We receive this data and use it to respond to your inquiry.
WhatApp uses cookies and other technologies to provide the service and enable communication. In this process, your IP address may also be collected and stored.
Please note that the use of WhatsApp Business Chat and communication via this service is subject to WhatsApp's privacy policies. We recommend that you read these policies before using the service.
4.7 Font Awesome
Font Awesome is operated by Fonticons, Inc., located at 6 Porter Road, Apartment 3R, Cambridge, MA 02140, USA. Font Awesome is a collection of scalable vector icons that enables website developers to integrate various icons and social logos on their websites.
We use Font Awesome to integrate visual icons on our website. This may include, for example, icons for user interfaces, social media links, or other graphical representations that enhance the design and user experience of our website.
Font Awesome can load web fonts from the servers of Fonticons, Inc. when a user visits our website. In doing so, the user's IP address is sent to Fonticons, Inc. This is necessary so that the user's web browser can display the Font Awesome icons correctly.
Fonticons, Inc. only stores the IP addresses of users for a short time and exclusively for the purpose of providing the Font Awesome icons. No further storage or analysis takes place.
4.8 Google Cloud CDN
We use Google Cloud CDN (Content Delivery Network), a service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; ‘Google’), to optimise the delivery of our web content and speed up access for our users. Google Cloud CDN uses globally distributed servers to deliver our web content to end users faster by delivering content from the server that is geographically closest to the user. Translated with DeepL.com (free version)
When you use Google Cloud CDN, usage data, including your IP address, is transmitted to Google and may be stored on Google servers. These servers may be located in the USA or other countries.
For more information about Google's data collection and privacy practices in relation to Google Cloud CDN, please see Google's privacy policy at https://www.google.de/intl/de/policies/privacy/ and the specific information about Google Cloud CDN at https://cloud.google.com/cdn/docs.
4.9 Google Fonts API
On our website, we use the Google Fonts API, a service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; ‘Google’), to integrate fonts. By integrating these fonts, your browser will establish a connection to Google's servers when you visit our website in order to download the fonts and display them correctly.
Through this connection, data, in particular your IP address and information about the browser you are using, may be transmitted to Google and stored on Google servers. These servers may be located in the USA or other countries.
If you wish to prevent the transfer of data as part of the Google Fonts API, you can block access to the domain fonts.googleapis.com in your browser settings. Please note that in this case our website may not be displayed correctly.
4.10 WordPress
Our website is based on the WordPress platform, a content management system developed by Automattic Inc, 60 29th Street #343, San Francisco, CA 94110, USA. WordPress enables us to create, manage and publish content.
When you use our website, which is based on WordPress, various data, including your IP address, the date and time of access and information about the browser you are using, may be collected and stored. This data is mainly used for administrative purposes and to ensure the smooth operation of the website.
Some WordPress functions, such as comments or contact forms, may collect additional personal data when you use them.
4.11 Google reCaptcha
We use the reCAPTCHA service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; ‘Google’) to protect against unwanted requests via the Internet form on our website. The query is used to distinguish whether the input is made by a human or abusively by automated, machine processing. As part of the query, information such as your IP address or behaviour when filling out the form may be transmitted to Google.
For this purpose, your input will be transmitted to Google and processed there. By using reCAPTCHA, you consent to the recognition you have provided being incorporated into the digitisation of old works. However, if IP anonymisation is activated on this website, your IP address will be shortened by Google beforehand within member states of the European Union or in other contracting states of the Agreement on the European Economic Area.
Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. Google will use this information on behalf of the operator of this website to analyse your use of this service. The IP address transmitted by your browser as part of reCAPTCHA will not be merged with other Google data.
BrainBox Generators
BrainBox Generators is a service of the BrainBox Solutions GmbH, to recognise all data protection-relevant services on a website and, among other things, to help with the creation of the privacy policy. No personal data is collected or processed in the process.